Foreign Direct Investment (FDI) is now a common activity
over the world, the reasons why many companies seek to FDI is to increases
their sales and profits, enter a global market, reduce costs, gain a foothold
in economic blocs, protect and remain their substantial domestic markets and
foreign market, and acquire technological and managerial know-how. Furthermore, some developing countries also
encourage FDI as it can obtain overseas resources, increase access to return
markets, increase local capital markets, and drive economic growth. This makes
me remind an example of how a developing country encourages FDI in the past,
China.
China was a developing country in 20th century and Chinese
economy was in a depressed situation, as there had no government policy
liberalisation in China to allow foreign fund inflow and outflow. However,
Chinese government started to encourage FDI inflow into their country and
established a policy called “Open door policy”, which allows inflow FDI into
China and drive Chinese economy growth, and also gain resource transfer from overseas
firms. After that, during a period of inflow FDI into China, Chinese firms are
able to outward FDI to foreign country, and Chinese government also intend to
create a global
leading Chinese firms. Therefore Chinese government intervene to this and
established a policy called “Go global policy”, which enable Chinese
firms outward FDI to foreign country, and also encourage and support national
firms in order to enhance international competitiveness of domestic firms , obtain
overseas resources, and improve Chinese economic growth.
On the other hand, back to the attractive of companies to FDI. As
mentioned in the first paragraph, there are many reasons that companies seek to
FDI. The recent example of a well-known multinational enterprise called Ikea,
the company has already allocated in many countries worldwide, and now the
company seeks to FDI into the Indian market. From this FDI both Ikea and India
would be benefit to itself, for Ikea, they can enter India market to increases their
sales and profits, and also gain a foothold in economic blocs and protect domestic
markets and foreign market. For India, they could increase local capital markets,
and spur their slowing economic growth.
From this case we could use FDI theory “Dunning Eclectic
Paradigm”, which to explain the nature and direction of FDI in Ikea. Dunning
Eclectic Paradigm has identified three conditions which the firm must engage
with. These are location advantage, ownership advantage, and internalisation
advantage. For location advantage, India may have its existence
of raw material and low labour costs which Ikea can obtain. For ownership
advantage, Ikea is a well-known trademark, and also has its own production
technique, it could define as greater competitive advantages to Ikea which lead
to the reason engage in their foreign production. For Internalization
advantages, they are not licencing to other firms to operate their business,
which is the advantages by own production.
To sum up, the idea of FDI could benefit to both firms and inflow FDI to the country, to concern of firm FDI, they need to look at Dunning Eclectic Paradigm to see do they engage any of these conditions, which allow them to see could they obtain any competitive advantage when they FDI into a foregin country.
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